International Niche Marketing: Can You Really Start A Niche Online Business & Successfully Market It Internationally?


Posted on October 12th, 2007 in Niche marketing by Richard

This is a question many beginners and even some experienced online marketers want to ask, but don’t know who to ask.

In this blog, I’m reviewing a product that promises to help you accomplish just this… and much more (i.e., how to double your online business in case you already have one - incidentally that’s how the product is named, as ‘How To Double Your Business’). Regardless of how experienced you are in Internet Marketing, what your niche is, and how much profit you make now! A tall claim that, won’t you say?

Have I used this product? Do I recommend it?

I’ve been in international niche marketing for over 7 years. I happen to know the developer of this product (he prefers to call it a system) for over 5 years as a highly accomplished market researcher. So, I decided to give this a try.

Boy,… what a difference it made to my understanding of international niche marketing, and my business fortunes! Almost right from the word go, this system helped me identify several good niches, the most important of which is my suite of several Sudoku sites, which has a 250,000+ Sudoku opt-in list built over the last 2 years.

I’ve bought any number of products, from $0 eBooks to $5000 mentorship offers. I have not learnt so much about International Niche Marketing, so systematically, and so comprehensively, as from this system.

Will it suit beginners? This teaches ALL there’s for ANYONE to learn about creating and running an online business, from the basics, to making profits, and steadily increasing it to great heights, in a step-by-step sequence.

Will it suit buffs? It comes from a seasoned market researcher who has consulted for Fortune 500 Companies including pharma majors. So, it gives a market researcher’s perspective to creating products in niches that markets want, and teaches how to sell them successfully.

If you’re already into international niche marketing, it will teach you how you could easily double (in fact, triple, and even quadruple) your profits.

Is there someone it will not suit? This system relies completely on white hat PPC techniques, ignoring SEO, and organic traffic. However, if you’re willing to try what this system teaches thru PPC, and additionally generate non-PPC traffic, you’ll find it works like a charm. However, if you’re particular about not including PPC as part of your business, strategy, this is not for you.

How does this system work? This is a scientific and step-by-step method, starting from helping you identify a niche product, and find out whether the market will buy the product you have in mind (even before developing it). Also, once you know there’s a market, it determines what exactly are the features and benefits the market wants in your product (which could still be very different from what you had in mind when you had wanted to test). Also, this tells you what kind of emotional pitch will maximize your sales. Additionally, it teaches you how to present your product differently to different keyword searchers to maximize your sales and profit.

Does it have a USP? You bet it does. It simply is different from any other product you’ve seen in International Niche Marketing. Period.

What has been my experience with the product? I’ve often gone to the market with products which the market didn’t buy in sufficient numbers to make business sense to me (which I realized only later), and burnt my fingers quite a bit. After I’ve learnt this system, I know exactly if my product will sell or not even before I develop it. I can even make a rough estimate of how much money I’m likely to make. And I know what features and benefits the market wants in my product, to help maximize its sales. And how to write my sales pitch.

Does this system have limitations? It is a rather conservative system, and tends err on the side of caution. It expects you to work systematically, not just create a product and try to sell it. If you can’t invest 3K to 5K of money and 1 to 3 months of time (depending on your niche), this is not for you.

How much does this system cost? You need to check the latest price at the site (as my posting may stay here for long, but the price may have gone up). At the time of writing, it costs a tad less than $1000, but is worth much more. Sure, it carries an unconditional Warranty. A warranty that is 100% reliable, and I can vouch for.

What if you can’t afford it? At least take advantage of the few audios available from this site that could educate you on this subject. They come at a price you can afford: $0!

To access the product site of ‘How To Double Your Business’, and to start using this International Niche Marketing product to boost your business, please CLICK HERE

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Pay-per-Click


Posted on June 28th, 2008 in Niche marketing by Richard

There are Pay-per-Click programs you can employ to earn revenue. You accomplish this by displaying banner ads on your website.

The ads will relate to online merchants and websites. For every click-through sending a visitor from your site to theirs, the Pay-Per-Click program will result in a specific amount of income.

You can optimize your earnings using these programs by gettung more visitors to your site. Also, you can increase the probability of click-throughs  by using ads focused on your visitor’s interests.

In my next blog, I will focus on whether these programs are worth it, and what precautions you should take to make sure they are.

[Why Bookmark this Page? You can now collect the web pages you come across and save them all in a single place online, absolutely free with this single button. You can later refer them at your will. Initially, you have to register with each Bookmarking service you choose - you can select one or more. Del.icio.us is the most popular one.]

Website Marketing Strategies


Posted on June 24th, 2008 in Niche marketing by Richard

Your website marketing strategy would different according to the tool you choose to employ: PPC or SEO.

If you choose PPC, a popular strategy is to offer a freebie on a ’squeeze’ page to create an opt-in list to send newsletters about your product or service. The theory is that when you persistently communicate with your prospective buyer, he or she is likely to actually buy from you in due course. The newsletter also allows you to advertise any allied product or service that you have added to your store.

Article marketing is a popular SEO strategy. This involves writing scores of articles about your area of expertise and posting them to article directories. This would generate back-links to your website, and bring in traffic in the droves. The articles should be informative and credible so as to attract thew curiosity of your readers, who would then have an incentive to click on the links to visit your site.

Both the strategies outlined above need time to deliver results. The results are however guaranteed if you go about it in the correct way.

[Why Bookmark this Page? You can now collect the web pages you come across and save them all in a single place online, absolutely free with this single button. You can later refer them at your will. Initially, you have to register with each Bookmarking service you choose - you can select one or more. Del.icio.us is the most popular one.]

Website Marketing Tools


Posted on June 21st, 2008 in Niche marketing by Richard

There are two primary modes by which you can generate traffic to your website. These are PPC and SEO.

SEO or Search Engine Optimization involves making your website so popular that Search Engines such as Google give it higher listing for searches in respect of your chosen keywords. You can achieve this in several ways, but the results will not be obtained immediately. A popular way of optimizing your website for searches relating to your chosen keywords is to write blogs and articles to generate backlinks to your site. This is a way of generating traffic without incurring a cost for each click.

As opposed to this, PPC or Pay-Per-Click involves paying for each click by a prospective buyer,  as the name implies.  You achieve this by investing in Google Adwords, which is effectively an advertisement of your site or product that appears on the right hand side of the search listings. The advantage of this tool is that you will get focused traffic that is more likely to buy your product. On the flip side, this comes at a price that is proportional to the number of clicks generated.

Which of these tools is more effective depends on various factors such as the nature of your niche, and the product or service you are offering.

[Why Bookmark this Page? You can now collect the web pages you come across and save them all in a single place online, absolutely free with this single button. You can later refer them at your will. Initially, you have to register with each Bookmarking service you choose - you can select one or more. Del.icio.us is the most popular one.]

Website Marketing


Posted on June 21st, 2008 in Niche marketing by Richard

Engaging in website marketing is very different from owning a brick-and-mortar business. There are some similarities, too. For instance, in both kinds of business you need to focus on a niche product or service you intend to sell.

For those unversed with online business, selecting a niche may appear easier in a brick-and -mortar world than on the Internet. As the Internet is an invisible and intangible medium, it is easy to imagine that your customers are invisible too. Especially as you don’t come face to face with them.

But in fact, your customer is a real person, and so is the money he or she pays you. You can come to terms with this, if you understand the ways a prospective customer can make his or her presence and preferences known.

You can read the prospective customer’s mind in one of several ways. For instance, a customer response to a survey will tell you what the customer wants. Similarly, the keywords he or she types to access the product sought (which you sell) are another means to understanding your customer’s needs. Or the customer may choose to click your ad if you are selling what he or she wants.

There are ways of reading the prospective customer’s mind before selecting your niche. If you can learn to do this, you are assured of success in your selected niche. In my next blog, I will discuss some of the tools you can use to do this, and insure the success of your website marketing business.

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What Is Direct Response?


Posted on April 8th, 2008 in Niche marketing by Richard

If you wonder what is direct response, this is a form of marketing, in which an advertiser solicits a direct response from a viewer of the advertisement.

The response has to be very specific. Also, it must be measurable in quantitative terms. The process is initiated by the seller of a product or service using some form of media as a vehicle for his advertising. However, the customer’s response is designed to be direct, without the use of any intermediary. Hence, this marketing form is what is called Direct Response Marketing.Â

In direct response, the seller initiates a call to action, and the success of the campaign rests on the ability of the seller to track and measure the responses from potential customers.

What direct response is capable of achieving is obvious from successful direct response campaigns found in the home shopping industry, infomercials, and mail order. In recent years, the Internet and toll-free phone numbers have been used to make the seller-customer relationship more dynamically interactive than the slow-moving mail order.

Response is good when the original offer of the seller is unique and appealing. The offer must be relevant to the audience at whom the advertisement is targeted. So there will be a greater value perception in the minds of the target audience depending on the media chosen to carry the message. For instance, a billboard on a highway makes a sensible choice for a call for responses from car owners.

What direct response uses is a sweeping range of media and it has been proven to work for all kinds and sizes of organizations, across industries.

[Why Bookmark this Page? You can now collect the web pages you come across and save them all in a single place online, absolutely free with this single button. You can later refer them at your will. Initially, you have to register with each Bookmarking service you choose - you can select one or more. Del.icio.us is the most popular one.]